DEVELOPMENT
Marketing ability to understand market trends
One of Foodlink’s strengths is that we are a trading company with its own Marketing Department.
This department can analyze many kinds of information, which helps us formulate solutions to the issues we face.
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Market & field research
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Consumer surveys
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Big data surveys
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Questionnaires
Development capabilities to meet varying needs
Our Product Development Division, which creates our food products, quickly identifies consumer trends, and needs, and develops superior products suited to these demands.
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01Prototyping in the in-house test kitchen
We make full use of our expertise and know-how and strive to meet the needs of our customers by quickly producing product prototypes and making proposals.
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02Creation of recipe production flows
We create high-quality recipes and production flows that recreate with high quality the prototypes made in our test kitchen in a large-scale factory manufacturing setting.
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03On-site production oversite
Our development staff in Japan and overseas take part in on-site production oversite to ensure that our products meet customer needs and to confirm product quality.